Ford

The above picture of the Ford car relates to our textbook section on fordism.  Fordism is defined by mass production of affordable goods which meant mass consumption and high wages for employees.  Fordism is named after Henry Ford who founded Ford Motor Company which made numerous affordable automobiles for many middle class Americans.  

Henry Ford was born in Michigan and had left when he was about sixteen years old to work as an apprentice machinist.  After that he returned home and worked with steam engines.  Later in his life he had became an engineer with the Edison Illuminating Company and subsequently he met Edison who give him the confidence to build. Before Ford founded Ford Motor Company, he founded two other companies but was not successful.

http://en.wikipedia.org/wiki/post-fordism

http://en.wikipedia.org/wiki/Henry_Ford